ITB Asia: “Reinventing Travel in The New Normal”
Virtual Event on 21 – 23 October 2020
ITB Asia 2020 goes virtual: From 21 – 23 October 2020, the online event will focus on “Reinventing Travel in The New Normal”. Its agenda incorporates key features such as business matching between buyers and sellers, conference sessions, virtual exhibitions and more, creating a marketplace for the travel industry. ITB Asia will be hosted on the newly developed and recently launched platform “ITB Community” and will give travel industry professionals around the world opportunities to connect and share ideas and plans that will shape the next decade of travel in a post-pandemic world. Due to the uncertainty over continued global travel restrictions and safe distancing measures, the travel trade show’s organizers decided as early as July to implement ITB Asia 2020 in a purely virtual format.
Keynote sessions this year will highlight the emerging trends the travel industry should consider as they continue to navigate COVID-19. Speakers will also address industry’s best practices, business innovations, industry know-how and professional tips on how to adopt the mindset of industry leaders when navigating through challenges. This year’s core themes include, among others, corporate travel, MICE, technology in travel and destination marketing. Attendees will have the opportunity to attend over 120 virtual conference sessions led by more than 120 expert speakers.